我們是誰:
Who are we
冠威國際成立于1997年,是一家專業(yè)從事葡萄酒進口及品牌運營的公司,致力于在世界主要葡萄酒產酒國的代表性產區(qū)選擇適合中國市場的優(yōu)質葡萄酒。
CROWNE international was founded in 1997,positioning ourselves as a professional wine importer and brand buildingcorporation. We are committed to select high quality products from global wineregions for Chinese market.
我們在哪:
Where are we
冠威國際總部位于山東省濟南市,并在中國葡萄酒名城——煙臺設有葡萄酒主題會所。冠威國際經營的葡萄酒銷往中國大陸的所有省份和主要城市。
CROWNE international locates in Jinan, Shandong Province,China.Meanwhile; in Yantai city- the Chinese most famous wine city, we own a high-endwine club. The wines which we are importing are selling to all the provincesand major cities in Mainland CHINA.
我們的使命:
Our mission
讓人人都喝上放心、滿意的葡萄酒,用我們的產品讓人們生活更健康,更幸福。
Ensure Chinese people drink authentic andquality wines, and make people’s life healthier and happier.
我們在做什么:
What are we doing
·全球采購 Global Sourcing
冠威國際在世界范圍內選擇適合中國市場的優(yōu)質葡萄酒,目前已代理來自智利、法國、西班牙、意大利、澳大利亞、南非、奧地利、德國八個國家的兩百多款葡萄酒。
CROWNE international selects perfect winescatering for Chinese market, and currently we import over 200 different winesfrom CHILE, FRANCE, SPAIN,ITALY, AUSTRALIA, SOUTH AFRICA, AUSTRIA, and GERMANY.
·品牌運營 Brand Building
通過不斷努力,冠威國際已在行業(yè)內成功打造了多個具有一流競爭力的品牌。公司所代理的智利阿雷斯帝酒莊、瑪施谷酒莊,法國珞瓏酒莊的產品均具有其他競爭對手難以匹敵的優(yōu)勢。
With continuous efforts, CROWNEinternational has successfully built up many competitive wine brands in Chinesemarket. Now we have the following well admitted brands such as, the ARESTI from CHILE and the LORON from FRANCE. With Crowne’s operation, these brands become very competitive in Chinese market.
·渠道分銷 Wine Distribution
冠威國際擁有完善的葡萄酒分銷系統(tǒng),目前擁有葡萄酒代理商超過500家,年銷售葡萄酒超過150萬瓶。
CROWNE international owns perfect winedistribution system in China.Currently we have over 500 wine sales agents all over China, and we reached the target of annual wine salesvolume over 1.5 million bottles.
·教育培訓 Wine Education
2013年起,冠威國際組建葡萄酒商學院,開設企業(yè)管理、酒類營銷、WSET品酒師認證培訓等相關課程,培養(yǎng)葡萄酒專業(yè)人才數百人。
Since 2013, CROWNEinternational has set up CROWNE wine business school, working on Corporationmanagement, wine merchandising, and WSET wine training courses. Until now,CROWNE has trained hundreds of professional wine specialists!